Athari, meaning "impact" in Tanzania's native language Swahili, embodies the very essence of fine jewelry - an ode to exceptional gemstones and the marvels of nature. With a passion for ethical sourcing and traceability, each piece is a testament to the collaboration between human craftsmanship and nature's raw brilliance.

The traceability of gemstones is an increasingly important issue. Consumers are ever more interested in knowing where and how the materials they consume are extracted and manufactured. From the moment a gemstone is found at the source, to being set in a jewelry piece, it travels through countless hands of dealers and middlemen, passing various countries, and touching the lives of so many. Our goal was to create a collection that could be fully traced from mine to finished piece, guaranteeing the ethical provenance of both the gemstones and gold by personally sourcing everything right at the origin.

By collaborating with a collective of local mining communities and hand selecting the best quality at the source, we guarantee full visibility at every step and ensure miners are rightfully compensated for their findings. We reinvest in the well-being of their communities by providing essential safety equipment and education. All Athari stones are guaranteed conflict-free and untreated.

Our first collection launching in May 2024, uses Aquamarine Stones sourced in Zimbabwe from the world’s first mine exclusively employing women. By working closely with community leaders, we ensure to positively impact their communities through education and wellbeing of their children.

We use SMO (Single Mine Origin) gold, and every ounce of our gold can be traced to mines that are accredited with the highest responsibility standards. These mines provide vital social, environmental, and cultural support to local communities.

Our mission is to improve responsible sourcing in the jewelry sector by educating customers on the origin behind their beloved pieces and fostering a profound understanding and appreciation for the rarity of gemstones. We invite you to meet our miners and makers, understand the story behind each gem, and forging a direct relationship with the jewelry you love.
The allure of our product drops lies in the availability of gemstones, emphasising quality over quantity. For those seeking a more personalised touch or rare gemstones, our team is ready to assist with bespoke orders.