From the Source

In the conventional gemstone industry, the supply chain is notoriously intransparent and riddled with complexities. Gems often change hands countless times, passing through middlemen, traders, and dealers in various countries, each layer adding opacity to their origins. This fragmented journey makes it nearly impossible for consumers to trace the true source of their stones or to know the conditions under which they were mined. It sadly opens the door to unethical practices, such as underpaid labor, exploitation, and environmentally harmful mining methods, with no accountability.

At ATHARI, we’re revolutionising this broken system. By cutting out the middlemen and working directly at the mine of origin, we’ve created a fully transparent, traceable supply chain. From the moment a gemstone is unearthed, we oversee every step of its journey with Victoria personally sourcing each gem at its origin. We export it directly without the endless layers of uncertainty. This not only guarantees that our gemstones are ethically and sustainably sourced but also ensures that our customers know exactly where their stones come from and the impact they have on both people and the planet. We are redefining traceability - an approach that few in the industry can claim, and one that we at ATHARI are proud to pioneer.

Beyond just sourcing, we go further by auditing the working conditions at each mine. We carefully assess everything from safety standards to the well-being of the miners, ensuring that they have access to essential healthcare, fair wages, and the right safety equipment. This dedication to responsible sourcing is more than just a promise - it’s a commitment we uphold with every gemstone we select.

We believe gemstones can be a vehicle for creating jewelry that is beautiful, ethical, and impactful. Each gem we source tells a story, not only of natural beauty but also of the hands that unearth it and the environment it comes from. By working directly with mines that prioritise ethical practices, sustainable methods, and community impact, we ensure that our jewelry embodies integrity from the ground up.

We see gemstones as a catalyst for positive change, transforming nature's brilliance into timeless pieces that respect both people and the planet.